The Secret Story Behind Maybelline’s Name 😱 | Beauty History
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The Secret Story Behind Maybelline’s Name 😱 | Beauty History
80 views22 hours ago
YouTubeHistoric Origin
It’s almost like 3 different ad concepts were rolled into one. Maybelline was created in 1915 by a young entrepreneur named Thomas Lyle Williams. Inspired by his sister Mabel, who used a mixture of Vaseline and coal dust to enhance her eyelashes, Williams developed the new mascara “Maybelline,” blending his sister’s name with “Vaseline.” The first ad rolled out in 1917, mostly shown in theaters. Up to the 50s, Maybelline’s advertising put an emphasis on Hollywood glamour and sophistication. The
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It’s almost like 3 different ad concepts were rolled into one. Maybelline was created in 1915 by a young entrepreneur named Thomas Lyle Williams. Inspired by his sister Mabel, who used a mixture of Vaseline and coal dust to enhance her eyelashes, Williams developed the new mascara “Maybelline,” blending his sister’s name with “Vaseline.” The first ad rolled out in 1917, mostly shown in theaters. Up to the 50s, Maybelline’s advertising put an emphasis on Hollywood glamour and sophistication. The
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BEST LONG-LASTING FOUNDATION #maybelline #superstay
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Replying to @🌹rose backup🌹 What names should I do next? 🤷🏻‍♀️🤍💋 Primer @MaybellineUK Tinted spf @Supergoop Sponge @Morphe Cosmetics Concealer @BPerfect Cosmetics powder, eyeshadow @Trouble Maker Beauty Powder puff @Studio London Bronzer and blush @VIEVE Eyelash curlers @Tweezerman UK Lip liner @Lancôme Brushes @Makeup Revolution @Doll Beauty @BEAUTY BAY Setting spray @L'Oréal Paris UK Nails @Elegant Touch Nails 💅🏽 @Superdrug @SuperdrugPR @Boots UK @Sephora UK @SPACE NK @LOOKFANTASTIC @Lo
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